This
fine has been a result of data protection infringements under the Personal Data Protection Act (PDPA) as Company A has failed to implement safety measures
to protect personal data of 5,131 members and non-members under the Protection
Obligation.
The
types of data that were affected included information on names, encrypted
passwords, e-mail addresses, telephone numbers and birth dates of the users.
On
January 14th, PDPC also noted the Company had no written policies
and practices and the company did not appoint a data protection officer
(DPO).
In
light with this incident, we would like to share the importance of PDPA and how
it can affect your business.
Why is PDPA important?
All
data collected that is identifiable to an individual in which any business
handles need to be well protected.
With
the advancements of technology, this trend has been growing exponentially and
are becoming more relevant to business owners.
The
failure to comply with the Act will result in serious consequences to
businesses as seen above.
Why is
PDPA important for my business?
In
today’s digital world, companies are collecting more and more personal data
evidently. We collect these data to help us grow our business through digital
marketing.
With
this, it is therefore, important for companies to have in place policies and
practices to handle these data asset.
More
importantly, we should have in place strategies to protect these data.
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